Content creation is never an easy task. Every day, you sit in front of your word processor, trying to figure out the latest topic you want to write about. Anybody could suggest that you try to get information from the latest industry news, investor worries, the economy and how it affects the industry. However, if you really want to write something relevant, here are four ways we’ve come up that truly helps.
1. Advertisement Strategy
Advertising plans will always dominate the interests of any company or business. The highly-competitive Internet advertising and offline advertising strategies by in-house advertisers could cost the company. Proprietors would definitely look for something that works, and that information should come from your website.
First, create a list of your famous strategies depending on your expertise. For example, you are a psychiatrist who knows how to market blogs. Create a post about how you’ve made your blog famous. List down your strategies and encourage anyone in the industry to follow suit.
2. Update Your Older Articles
In 2014, you may have written about the best animal videos focusing on talent. This 2015, create a new post using the same topic, but with more update information.
Any topic that focuses on industry trend, observation, news, or anything that has a progressive subject, could be reused with updated material. To make things effective for your SEO, link back to your similar post a year before. You could also update your older posts and link them to the new ones.
3. Customer Troubles
Focusing on the customers or clients instead of the business is another way to break into the niche. Plenty of potential customers or clients of certain industries would have some frequently-asked-questions regarding different kinds of services or trade.
Place yourself in the shoes of the clients and consumers. List down potential questions you might have about the business. See if you could break down some of the general questions you might have into sub-categories. Then and there, you have your own topic tree, and you could even create your link map through your blog easily.
4. Product Reviews
Even business websites could review their competitor’s products and services. However, they must remember that only through an honest and transparent approach could their business’ review be believable. Meanwhile, an independent, single-author blog could create a review without much trouble.
The reason for stricter business blog compliance is that businesses are competing with each other. Both in the same industry niche or not, businesses have the resources to make their reviews or assessments transparent. Because of their resources and in-depth knowledge, they also provide the most informative type of research information available.
5. Maximizing Product Efficiency
If there’s already a positive review about a competing product, businesses could post tips and ideas how to use the product or services more efficiently. The need to make procedures transparent isn’t needed much here; consumers and owners could try it for themselves.
Lifehacks have become famous because of their invaluable creativity to maximize the use of products and services, even menial products.